
The automotive landscape in Midland, Texas, has just been significantly enhanced with the grand opening of a brand-new Honda dealership. More than just a place to buy a car, this facility promises a "state-of-the-art" experience, showcasing the future of automotive retail. Let's delve into what makes this dealership so special and how it's setting a new standard in the region.
This isn't just another dealership; it's designed to be a "next-generation" retail space. The architectural design incorporates cutting-edge features and technology, aiming to provide a seamless and immersive experience for customers from the moment they step inside. It represents a new direction for Honda dealerships nationwide.
The new Honda of Midland dealership boasts an expansive 41,000 square feet spread across two stories. This substantial space allows for a comprehensive display of Honda's latest models, alongside comfortable customer areas and a state-of-the-art service center. The sheer size of the facility underscores Honda's commitment to providing a top-tier experience for its customers.

Strategically located at 400 South Loop 250 West, replacing the former West Wall Street, the dealership enjoys prime visibility and accessibility. This location is significant as it marks the very first development in Midland's new Westridge Park Addition, signaling a fresh wave of growth and innovation in the area. The placement was carefully chosen to maximize convenience for customers throughout Midland and beyond.
As you approach the dealership, the distinctive Honda blue entry frame immediately catches the eye, offering a striking welcome. This iconic color is instantly recognizable and creates a sense of trust and familiarity with the Honda brand. The entryway is designed to be both aesthetically pleasing and functional, setting the stage for a positive customer experience.
According to recent reports, the completion of this expansive dealership in Midland signifies a significant investment in the local community. Honda is not just selling cars; they're investing in the economy and providing job opportunities. This new dealership represents a long-term commitment to the region.

The construction was expertly handled by Speed Fab-Crete, a general contractor known for its innovative building techniques and commitment to quality. They specialize in delivering state-of-the-art showrooms and other commercial spaces. Their expertise was crucial in bringing Honda's vision to life.
Midland, Texas, situated in the western part of the Lone Star State, is a thriving hub with a strong sense of community. The new Honda dealership aims to become an integral part of this community, offering not only exceptional vehicles but also outstanding customer service.
The prominent location at 400 South Loop 250 West, on the site of the former West Wall Street, further emphasizes the dealership's accessibility. This high-traffic area ensures that the dealership is easily reachable for customers from all parts of Midland and the surrounding areas.

As the first development in Midland's Westridge Park Addition, this dealership is a pioneer, paving the way for future growth and development in the area. It's a symbol of progress and investment in the local economy.
Stepping inside, you'll be greeted by an impressive floor-to-ceiling glass showroom that showcases Honda's latest models in stunning detail. The abundance of natural light creates a bright and inviting atmosphere, making it easy to admire the vehicles and imagine yourself behind the wheel.
The distinctive Honda blue entry frame extends its welcoming gesture to visitors, who will also appreciate the thoughtfully designed cantilevered canopy. This canopy provides shade and protection from the elements as they approach the entrance. A concrete plaza is perfect for displaying new vehicles in an appealing way.

The dealership embraces a modern and sleek aesthetic, incorporating advanced digital technology, energy-efficient LED lighting, and polished concrete floors. These elements combine to create a contemporary and inviting space that reflects Honda's commitment to innovation and sustainability.
Customer comfort is a top priority, with the inclusion of inviting lounge areas where visitors can relax and unwind. A convenient café offers refreshments and snacks, while a climate-controlled service center ensures that vehicle maintenance is performed in a comfortable environment. These amenities elevate the customer experience and make the dealership a pleasant place to spend time.
This dealership stands out as one of the very first facilities in the United States to be built using the "Blue Stage" next-generation design. This innovative design philosophy prioritizes customer experience, operational efficiency, and sustainability, setting a new benchmark for Honda dealerships across the country.

Over $500,000 has been invested in both the interior and exterior showroom features, demonstrating a commitment to creating a visually stunning and technologically advanced space. Every detail has been carefully considered to enhance the customer experience and showcase the Honda brand in the best possible light.
An additional $250,000 was invested in shop upgrades, focusing on enhancing customer service and streamlining the vehicle maintenance process. These upgrades aim to provide customers with a faster, more efficient, and more convenient service experience.
Ron Hamm, the President of Speed FabCrete, expressed his enthusiasm about the project's completion. He recognizes the significance of this dealership not only for his company but also for the entire Midland community.
According to Ron Hamm, the completion of Classic Honda of Midland is a remarkable milestone. Honda vehicles are sold through a vast network of over 1,000 independent U.S. Honda dealers.
Hamm further emphasized that this facility is one of the first in the U.S. built to Honda's "Blue Stage" design standards, showcasing a commitment to high-quality construction. The innovative design elements reflect a dedication to providing customers with an exceptional experience.
The executive is proud of the collaboration between Speed FabCrete and Classic Honda, resulting in a dealership that seamlessly blends modern architecture with the unique character of West Texas. The dealership's design respects the local aesthetic while embracing cutting-edge technology and design principles.
In addition to the full range of new Honda models, Classic Honda of Midland will also offer a selection of Certified Used Hondas, providing customers with a wider range of options to suit their needs and budgets. These certified pre-owned vehicles offer excellent value and come with the peace of mind of a comprehensive inspection and warranty.