
Kyle Lowry, the veteran point guard currently playing for the Philadelphia 76ers, is strategically planning for his future beyond the basketball court. Demonstrating foresight, Lowry has secured a position with Amazon Prime Video's broadcast team, set to begin in the 2025-26 NBA season. This move is particularly noteworthy as Lowry is still an active player, showcasing his ambition and proactive approach to his post-playing career.
This early transition into the media landscape mirrors a growing trend among NBA players, where they leverage their on-court experience and knowledge to build a career in broadcasting. By joining Amazon Prime Video, Lowry is not only securing his future but also contributing to a new era of NBA coverage.
While the official announcement came recently, the news may have been prematurely revealed by fellow NBA player Blake Griffin during a podcast appearance. Regardless, the anticipation surrounding Lowry's arrival in the broadcasting booth is palpable.
Lowry's role with Amazon Prime Video will initially involve select appearances as an analyst. This gradual integration will allow him to acclimate to the world of sports broadcasting and refine his skills. As he gains experience and confidence, his responsibilities are expected to expand, potentially leading to a more prominent role in the future.
Lowry himself expressed his enthusiasm for this new chapter, stating, "I’m excited to start the next chapter of my basketball journey with the Prime Sports team. The talent they’ve assembled is incredible and together we’ll deliver something fresh and special for basketball fans worldwide." His excitement underscores the significance of this opportunity and his commitment to delivering high-quality content to viewers.
The decision to bring Lowry on board aligns with Amazon Prime Video's commitment to providing viewers with insightful and engaging NBA coverage. Lowry's extensive knowledge of the game, combined with his experience as a player, will undoubtedly add a unique perspective to the broadcasts.
Lowry is not the first active NBA player to venture into the media world. Draymond Green of the Golden State Warriors has already established himself as a prominent analyst with TNT Sports. These moves signal a growing recognition of the value that current players bring to sports broadcasting.

With nearly two decades of NBA experience under his belt, Lowry brings a wealth of knowledge and understanding to the table. His insights into the game, coupled with his ability to communicate effectively, will make him a valuable asset to the Amazon Prime Video team.
Amina Hussein, head of Prime Sports, highlighted Lowry's unique qualities, stating, "His authentic personality and deep understanding of today’s game will offer viewers unique analysis as we deliver NBA coverage that celebrates the game and educates fans around the world."
Lowry's journey to the NBA began at Villanova University, where he honed his skills and developed his passion for the game. He entered the league in 2006 and quickly established himself as a talented and competitive player.
Throughout his NBA career, Lowry has been recognized for his high basketball IQ, tenacious defense, and exceptional leadership skills. These qualities have made him a valuable asset to every team he has played for.
His time with the Toronto Raptors was particularly memorable, as he played a pivotal role in leading the team to its first-ever NBA championship in 2019. This accomplishment solidified his legacy as a franchise legend and a respected figure in the league.
Lowry's transition to Amazon Prime Video comes at a significant time for the streaming service, as it prepares to launch its first-ever season as an official NBA broadcast partner. This partnership marks a major shift in how fans consume NBA content and reflects the growing influence of streaming platforms in the sports industry.
Amazon Prime Video secured its NBA broadcast rights as part of the league's historic new $76 billion media rights deal. This substantial investment underscores Amazon's commitment to providing its subscribers with premium sports content.

To complement its NBA coverage, Amazon Prime Video is assembling a team of talented on-air personalities. Lowry joins a roster that already includes former NBA star Blake Griffin, further enhancing the quality and appeal of the broadcasts.
The addition of Lowry to the Amazon Prime Video team is a strategic move that is likely to resonate with NBA fans. His popularity, knowledge, and charisma will undoubtedly attract viewers and enhance the overall viewing experience.
As Lowry prepares for his 20th NBA season, he is simultaneously laying the groundwork for a successful career in broadcasting. This dual focus demonstrates his ambition, drive, and commitment to excellence.
With over 1,200 games played and counting, Lowry has established himself as one of the most respected voices in the NBA. His insights and opinions are highly valued by fans, analysts, and fellow players alike.
The 2025-26 NBA season will mark the beginning of Lowry's broadcasting career with Amazon Prime Video. As he embarks on this new endeavor, basketball fans can look forward to hearing his unique perspective and analysis of the game.
If all goes according to plan, Lowry's presence on Amazon Prime Video could extend far beyond his playing days. His passion for the game, combined with his natural talent for communication, positions him for a long and successful career in sports broadcasting.
The collaboration between Kyle Lowry and Amazon Prime Video represents an exciting development for NBA fans. It promises to deliver fresh perspectives, insightful analysis, and engaging content that will enhance the viewing experience and deepen the appreciation for the game.
Ultimately, Lowry's decision to join Amazon Prime Video is a testament to his foresight, ambition, and commitment to the sport of basketball. It's a win-win situation for both Lowry and Amazon, and a development that fans can eagerly anticipate.